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"Traditionally, organisations have recognised both internal stakeholders in their business, such as internal service users and providers, staff, colleagues, management, board members and shareholders, and external stakeholders such as customers suppliers and contractors. Less obvious in some cases are the wider community within which the organisation operates. Local and national Government bodies, local communities, extended families of employees and local industries can all considered to be stakeholders. All of these groups need to be appraised, managed and nurtured to some degree if the organisation is to prosper. Who should attend:
- This workshop is designed for Executives and Managers who either:-
- Are involved with the provision of a service to internal operators and users (client stakeholders) e.g. contract & procurement teams; HR departments
- Provide a service to a range of stakeholders, both internally and externally e.g. finance departments; MIS.
- Are the manager of an operation that is reliant on the services of others. e.g. head of a business unit or operational department.
- Executives who are charged with the design and application of an internal market framework and culture.
- Executives with responsibility for issues of Sustainable Development, Corporate Social Responsibility and Local Content.
- It would also be valuable for other managers who seek to broaden their competencies within organisational management as part of their personal development.
Learning Objectives - to enable participants to:
- Be able to identify and qualify who their stakeholders are and the principles behind and impact of their service interface
- Recognise the operational arena and local environment and conditions that impacts on how the organisation operates
- Be able to understand and apply the various tools and techniques available in stakeholder mapping and analysis
- Devise evaluation process that embrace the needs and expectations of key stakeholders
- Recognise the key features of stakeholder engagement and relationships
- Determine the actions and service delivery undertakings needed to become a valued service provider
- Know how, as a key stakeholder, to manage your service providers.
- Have learned skills in how to manage effective relationships with stakeholders
- Develop and action learning plan for making a difference.
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